Note :-

1. All questions carry equal marks.
2. There will be Negative Marking.
3. Medium of Competitive Exam: Bilingual in English & Hindi.

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Syllabus : Home Science (Extension Education)-II

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1. UNIT-I: Communication
   1. Concept, Importance and Scope of Communication.
   2. Models of Communication.
   3. Process/Elements of Communication.
   4. Barriers in Communication.
   5. Types of Communication Settings- Intra, Interpersonal, Group and Mass Communication.
   6. Essential Qualities a good Communicator should possess.

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2. UNIT-II: Development Communication
   1. Concept, importance and approaches in development communication.
   2. Evolving strategies in development communication in India since early planned development.
   3. Agencies in promotion of development communication - Government agencies and NGOs.

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3. UNIT-III: Mass Media
   1. Print Media (Newspaper, Book & Journal, Magazines, Leaflet, Pamphlet, Hoardings).
   2. Radio.
   3. Television.
   4. Films.
   5. Folk Media- Types and Role in developing awareness among rural masses.
   6. Interactive Media- Interpersonal methods and multi-media.

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4. UNIT-IV: ICT and Extension
   1. Concept, Definition, tools and application of ICT in extention Education.
   2. Advantages, limitations and opportunities.
   3. Web based modules- e-learning, e-content, e-mail & group mail, Multimedia- meaning, steps, audio video and animation, e-apps.
   4. e-portal- AGRISNET, ASHA, e-CHOPAL, e-KRISHI.

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5. UNIT-V: Media and Gender Sensitization
   1. Gender- Concept, gender roles, Changing trends, Gender and development
   2. Media Portrayal of women: the personal and social consequences
   3. Role of media in consciousness raising regarding gender related issues.
   4. Policies and Programmes for Women's Development.
      1. National Policy for Empowerment of Women
      2. Department of Women and Child Development- Role and Function
      3. Central Social Welfare Board
      4. State Social Welfare Board
      5. National Commission for Women
      6. Women's Development Corporation.